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CV Ambrosi 2016 eng .pdf



Nome del file originale: CV_Ambrosi_2016_eng.pdf
Autore: Francesca

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Anteprima del documento


Francesca Elisa Ambrosi
Marketing & Communication Specialist
Mobile (+39) 339.7374947
Skype: francesca.ambrosi77
E-mail: ambrosif@gmail.com

Summary
I have gained an important experience as
Marketing & Communication Manager and Digital
Manager collaborating for different companies
and communication agencies.

Born in Milan on June 17th, 1977
Address: Via Garibaldi 50
Giussago (PV)

Being small and medium companies I could
manage all the process of creation of new
projects: from the evaluation of the briefing and
target, analysis of competitors, marketing end
communication strategy, up to the production of
the communication, media planning, analysis of the
feedbacks. I always pay attention to the result and
costs. I face the new challenges with spirit of
initiative, creativity and passion. I think exchange of
ideas and personal experiences can benefit to the
common goals, and also contribute to personal
and professional growth.
I have excellent organizational and communication
skills, an enthusiastic approach, and I have great
energy and resistance to stress.
I live digital day by day, it became a sort of
income matching with my passion.

In base al Dlsg 196/2003 esprimo il mio consenso al trattamento dei miei dati personali

Professional skills:
 Marketing & Communication Area
 New Media Area
 Events Area

Mktg & Communication Area
I have developed and managed the
various marketing and
communication activities as Manager
for Spina Group Srl in Oil & Gas sector,
coordinating the activities of the team:
definition of the marketing plan,
competitive scenary analysis, target
definition, positioning, strategy definition,
offline/online media planning
(magazines and trade fairs, websites,
SEO/ SEM activities, Social Networks,
Ecommerce, Mobile Apps…), budget
management, control and feedback
of results.
Main activities / projects:
- Redesign of Corporate ID and of all the communication material (brochure, company
profile, presentations, product’s catalogue, stand for trade Fairs, gadget…)
- Analysis, development, management and coordination with external agencies for new
business sites: www.spinagroup.com; www.schiavettitekno.com; www.atexsrl.com
- Preliminary analysis and coordination agency for SEM activities: ADWords Bannering
Campaigns (display/txt), microsites and landing page (promotional and competition).
- Analysis/reporting and media agency management for SEO activities for all company
sites to improve ranking in search browser’s results.
- Content strategy Planning for mailing through use MailUp tool. Realization of Html / Dem
Newsletter. Analysis / reporting of KPIs.
- Analysis and media online/offline planning, media agencies’ management.
Study and realization of graphic layout ADV.
- Creation of campaigns (txt / display banner) on target portals to improve brand
awereness and link building to the Web Sites.
- Study, analysis, management Fanpage on Social channels such as FB and Linkedin.
- Analysis and supplier management for Viral Web and institutional videos.
- Analysis and design of Apps for iPhone / iPad device: design study and management GUI
+ external suppliers.
- Analysis and progress management of internal and external activities (Agency) for the
project: e-commerce B2B, WebAPP, catalogue, with CMS.
In base al Dlsg 196/2003 esprimo il mio consenso al trattamento dei miei dati personali

New Media Area
I have developed specific expertise as
Art Director, Digital Director and Account.
I have developed and managed the
digital area for various web agencies,
coordinating the activities of the team
and the suppliers.
I have contributed to the growth of the
business through the development and
implementation of new online project
and initiatives (Web App, App, Social
Networks, ADV planning, sponsorship and
events).
I realized all the Corporate ID of the various brands of the company. I studied and
realized in team the online/Offline campaign:
- Magazines (newspapers, weekly/monthly magazines, freepress), outdoor, promocards
and gadgets;
- Co-Marketing campaigns;
- Business Development

Events and Conference Area
Search, planning and organization of:
- Exihibitions in Oil & Gas, Industry, Energy,
Transport fields:
Graphic design stand, doc preparation,
shipping, coordination with suppliers and
trade fair organizers, feedback analysis:
OMC2013 at Ravenna, ADIPEC 2013 in
Saudi Arabia, NOG14 at Abuja, Rjo Oil&Gas
2014, Saoge at Hammam14…
- Business Events for customer relationship.
Selection and Inspection location,
preparation of communicational materials,
management suppliers for catering,
setting up...
- Promotional events for the launch of new
brands;
- ECM Events and conferences;
- Company events: Annual meeting
organization, team building, incentive trips.
In base al Dlsg 196/2003 esprimo il mio consenso al trattamento dei miei dati personali

Companies and Positions
September 2011 on going
DIGITAL SPECIALIST CONSULTANT
Digital Strategist

December 2000 - June 2001
COM.NET Srl - Milan
Area: Telecommunication
Web Designer

November 2014 - giugno 2015
UNIDEA GROUP SNC - Milan
Area: Communication Agency
Marketing & Communication Manager

May - December 2000
IL LUPO & L’AGNELLO ED. Srl - Milan 2
Area: Publishing
Web Graphic Designer

March 2013 - April 2014
SPINA GROUP SRL - S.Giuliano Mil.se
Area: Oil & Gas, Industry, Energy, Transports
Marketing & Communication Manager

January - June 2000
CRIED - Milan
Area: Design
Industrial Designer

March 2012 - May 2012
GPANET Srl - THE NEW WAY Srl - Milan
Area: Advertising Agency – Healthcare field
Digital Director

June - December 1999
BENETTON GROUP S.P.A. NORDICA / PRINCE
Montebelluna (TV)
Area: Sport
Industrial Designer

February 2001 - July 2011
MCI Srl / 10993 Srl - Milan
Area: Telecommunication - Creative Director

Education





Business English Course in one to one (01/06/2015-15/09/2015) at Maka English Consulting
Specialized Course in Events Organization and Management (15/10-30/11/2011) at Marfor;
IED European Institute of Design, Milan - Specialization in Industrial Design (1996 – 1999);
High School Diploma - Salvador Allende Scientific High school, Milan (1991-1996).

Awards
 Photographic Contest, Instagram PV and Musei Civici PV – Sept 2013: 2nd place Award;
 “INOXRIV Spa" Competition, 1998: 2nd place Award for the design of a set of cookware &
cutlery.

Language Skills
 English: B.2.1 level

Computer Skills
 Adobe Suite: Photoshop, Illustrator, Fireworks, Acrobat, Flash Professional, Dreamweaver
(html/css)
 Microsoft Office Suite: PowerPoint, Word, Excel;
 KeyNote, iMovie.

Additional Information
Interests & Hobbies: tango argentino, sport (running, crossfit), travel, and always willing to learn new
things.

In base al Dlsg 196/2003 esprimo il mio consenso al trattamento dei miei dati personali


CV_Ambrosi_2016_eng.pdf - pagina 1/4
CV_Ambrosi_2016_eng.pdf - pagina 2/4
CV_Ambrosi_2016_eng.pdf - pagina 3/4
CV_Ambrosi_2016_eng.pdf - pagina 4/4

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